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Description: When China's national broadcaster CCTV wanted to redesign their cube logo they tasked Trollbäck+Company with the creation of six new IDs for their CCTV9 Documentary channel. To express the scope of programming, Trollbäck+Company created logo animations using six broad themes that reflect CCTV9's range in natural history, human endeavor, illumination, arts, progress, and infrastructure. From the humid serenity of a bamboo forest just after the rain to the brand new Rem Koolhaas designed CCTV he
Play Video: (Note: The default playback of the video is HD VERSION. If your browser is buffering the video slowly, please play the REGULAR MP4 VERSION or Open The Video below for better experience. Thank you!)