_mcdonalds-bagtray.jpg "McDonald’s BagTray from reka Video Screenshot Preview")
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⏲ Duration: 72 sec
✓ Published: 27-Apr-2015
✓ Published: 27-Apr-2015
Description:
BagTray - an inventive solution to make takeaway more convenientn nMcDonald’s Hungary and DDB Budapest embarked on a groundbreaking innovation: the paper bag that so far only served as a food carrier is now equipped with a cardboard tray. nWith one simple tearing movement by the perforation at the bottom of the bag, it can be separated from the upper part and then we can enjoy our meal in the usual manner, on a tray. nThe innovation makes out-of-McDonald’s consumption experiences even more c
BagTray - an inventive solution to make takeaway more convenientn nMcDonald’s Hungary and DDB Budapest embarked on a groundbreaking innovation: the paper bag that so far only served as a food carrier is now equipped with a cardboard tray. nWith one simple tearing movement by the perforation at the bottom of the bag, it can be separated from the upper part and then we can enjoy our meal in the usual manner, on a tray. nThe innovation makes out-of-McDonald’s consumption experiences even more c
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